Our new LFP Limited Edition isn’t about sticking logos on things. It symbolises our commitment to bringing Change for the Better
We’re proud to announce our first watch with France’s Ligue de Football Professionnel, the LFP Limited Edition. We’re the league’s Official Timekeeper, but our most important shared moments come off the pitch when we come together on social projects.
This year, we’ll be supporting Les Défenseurs de l’Enfance, the LFP’s annual charity match that gives disadvantaged children time with their professional heroes and raises funds for CNAPE, France’s convention of child protection agencies.
The LFP and its clubs are deeply involved in change, working with 2,500 organisations every year. Like the LFP, we’re committed to the UN’s Football for the Goals, a collective working to bring social and environmental change through football.
The LFP Limited Edition speaks of our commitment to the LFP’s programme for social change: we replaced the logo and dial writing with script, inspired by the children the watch supports. And it’s special. We’re only making 1,000 pieces.